Apr 15, 2021
How do you turn your message into a movement? You create a ripple effect. You drop a compelling message into a still pond. The folks near you hear what you’re saying. They like it. They tell others. Friends tell friends. Word spreads organically. Your reach expands. Your audience grows. The ripple effect carries your message farther and wider than you can alone. The organic growth is exponential. And then, the ripple becomes a wave.
To create a ripple that turns into a wave, you need a single magical ingredient: narrative drive. Listen and learn why narrative drive is the “lightning in a bottle from which great fortunes are made.”