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How to Make More Money

Apr 29, 2021

If your sales funnel isn’t working, looking at the stats gives you surface-level info. It tells you where the funnel is breaking. But it doesn’t tell you why it’s breaking.. 

This episode looks beyond the stats, and goes deep into the problem. We will look way beyond, “Do A + B, and you’ll get C” and look at...


Apr 15, 2021

How do you turn your message into a movement? You create a ripple effect. You drop a compelling message into a still pond. The folks near you hear what you’re saying. They like it. They tell others. Friends tell friends. Word spreads organically. Your reach expands. Your audience grows. The ripple effect carries your...


Apr 8, 2021

In his terrific book, The Dip, Seth Godin reveals a powerful truth. We all want to work with one person: The person that is the best in the world for the thing we need. He reinforces this excellent point by adding that being the best in the world is seriously underrated.

How do you show up as the best in the world?...


Apr 1, 2021

Is your response rate low? If so, it’s tempting to think that folks don’t want what you’re selling. Or that sales is a numbers game.

But that’s not what’s actually going on. All humans are the same. If you’re selling something that one human wants, the rest of them probably want it, too. So why isn’t...